Our english class reviewed this for a lesson in rhetorical writing. This piece was very thought provoking. I found it interesting that it is a black man that is saying the N-word was derogatory since the only time I hear it is when someone of African descent is using as a sign of camaraderie to another.
Now on to the rhetoric of it, I like the fact that the faces were deprived of emotion. That set the tone as having a serious feel to it. The black and white or “lack of color” seemed to be paralleling the main idea of the piece. The use of historical facts of the slave trade to bring out the origin of the word solidifies the idea that rappers should not say that it is reclaimed word. This piece sends out a powerful message. It targets rap artist, but the “zombies” refer to all else how listen to those rappers.
I also looked at the way in which the video was shot and the use of cold colors in it. I feel that had it been shot in any different form, it wouldn't have had the same effect on me. I was able to connect various aspects of the video to artistic concepts which I really enjoyed.
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